According to a recent study “Preferred Channels of Communication for Customer Service Worldwide” by Statista, companies using two-way text messaging software reported a 45% higher response rate compared to traditional communication methods like phone calls or emails.
In this blog, we'll explore the best two-way text messaging software options available in 2024. Whether you're a small startup or an established enterprise, these powerful tools offer efficient and convenient ways to engage with your customers, collaborate with your team, and enhance your overall business operations.
In the rapidly evolving landscape of business communication, choosing the right two-way text messaging software is crucial to stay ahead of the competition. So, let's dive into the details and discover which two-way sms software solution is the perfect fit for your business in 2024!
What is Two-Way Text Messaging?
Two-way messaging is a form of communication that allows for a back-and-forth exchange between two individuals. It facilitates interactive and personalized interactions, enabling a deeper level of engagement, trust, and rapport. This type of messaging fosters a conversational support system, where both parties have the ability to respond and contribute to the ongoing dialogue.
In contrast, one-way messaging is a more unilateral approach where messages are sent to a large audience without the option for recipients to respond. This limitation can lead to audience frustration and hinder effective communication, as it lacks the interactive element that two-way messaging provides. Companies that utilize two-way SMS platforms have an advantage over those that only offer basic SMS capabilities, as they can actively engage in meaningful conversations with their customers, leading to enhanced customer satisfaction and stronger relationships.
Features to Evaluate in a Two-Way SMS Software
Below listed are the features which you must look for in a two-way SMS software in 2024.
1. Autoresponder Features
Choose an SMS platform with auto-reply capabilities so that clients may contact your company at any time. This text messaging automation feature is useful since it enables you to keep your Service Level Agreement (SLA) low and lets clients know that you'll get back to them during business hours or as soon as you're free.
2. SMS Templates
Choose an SMS service that lets you create and save text templates to save time. By having prepared solutions to frequently asked questions from customers, you may avoid typing repetitively and expedite your communication process.
3. MMS
Pick an SMS service that enables multimedia communications, including images, GIFs, and links. Long talks are shortened by this capacity, which also improves customer service by making interactions more interesting and dynamic.
4. Text-Enabling
Make sure the supplier you pick has text-enabled services if you plan to send texts from your landline, VoIP, or current business number. Utilizing your current contact information for texting purposes is made possible by this functionality, enabling seamless channel-to-channel communication.
5. Simple Contact Managemnt
A trustworthy two-way text messaging software should give effective contact management tools. Find a platform that makes it simple to add new contacts, upload contact lists, and delete extraneous contacts. This guarantees that your contact database is kept clean, current, and organized for efficient communication.
6. Guidance for Compliance
Make sure the SMS service provider you select is well-versed in SMS laws such the TCPA (Telephone Consumer Protection Act). Choosing an SMS platform that takes compliance seriously is crucial because it protects you from the penalties and legal implications that might result from non-compliance.
7. Secured Messaging Platform
Choose a two-way text messaging software solution that puts your discussions and data security first. Especially if you work in sectors like healthcare where HIPAA (Health Insurance Portability and Accountability Act) compliance is essential, choose a messaging platform that has a focus on security measures.
8. Performance Monitoring
Look for a texting provider that lets you monitor important two-way messaging data like response time. You can evaluate and enhance team productivity with access to these KPIs, resulting in fast and efficient customer communication.
9. Mass Texting
Selecting an SMS service that also allows for bulk texting, which enables you to send messages to several people at once, is something to think about. When you have a huge contact list to deliver a consistent message to, this capability comes in handy. It allows you to get into a one-on-one chat with the receiver should they reply.
10. Message Scheduling
Choose a two-way text messaging softwares that enables you to programme messages to be delivered at particular times, guaranteeing efficient communication at all times. With the help of this tool, you may connect with your clients, staff members, or prospects during the most effective moments, increasing engagement and response rates.
Top 8 Two-Way Text Messaging Softwares for Businesses in the US in 2024
Below listed are the top 8 two-way text messaging softwares for US businesses in 2024.
1. App0
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App0, a pioneering no-code, AI-driven two-way text messaging softwares for businesses, that revolutionises customer communication. Tailored for sectors such as financial services, eCommerce and retail, it seamlessly incorporates AI into two-way SMS and email marketing, elevating the customer experience. In 2024, it stands out as one of the finest two-way text platforms for US businesses.
Features
App0 boasts a comprehensive array of features as one of the best two-way text messaging platforms in 2024.
- Simple and Conversational Client Experiences: App0 offers out-of-the-box, end-user-facing applications for various use cases like appointments, payments, marketing, retention, confirmations, consents, and more. Alternatively, you can build custom solutions using the user-friendly App0 EasyApp studio.
- Email & SMS Marketing for eCommerce
- Text-to-Shop: E-commerce customers can reorder anytime with a simple text.
- AI-powered Prediction: E-commerce and D2C brands can know when each customer is running out of their products and engage with the customer accordingly.
- Seamless Checkout: App0's AI messaging platform allow online customers to pay and place their orders easily without leaving the conversation thread.
- Message Personalization: Businesses can enhance personalization with merge tags and dynamic content, ensuring that your messages resonate with your audience.
- Message Scheduling: Businesses can schedule messages in advance to reach recipients at optimal times and maximize your campaign's impact.
- Compliance with Regulations: App0 ensures full compliance with the TCPA and other regulations, safeguarding your business from legal issues while maintaining customer consent with seamless opt-in and opt-out management.
- Integrations for Rapid Deployment: App0's prebuilt industry-specific integrations helps enterprises get to the market faster.
Request a Demo today to learn more about two-way text messaging festures on App0 that can help in revenue generation and delightful customer experience.
2. Birdeye
Birdeye is a comprehensive customer messaging platform designed specifically for local businesses. With Birdeye, businesses can seamlessly engage with customers through various channels, including text, social media, webchat, and email, all from a unified inbox.
As the highest-rated all-in-one reputation and customer experience platform, Birdeye empowers over 100,000 businesses and brands to effortlessly manage their online reputation, connect with potential customers through digital channels, and gain valuable insights to enhance the overall customer experience and drive sales growth.
The company has garnered support from influential figures in Silicon Valley, including Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR. With its strong leadership and prestigious backing, Birdeye continues to revolutionize how local businesses communicate and thrive in the digital landscape.
Features
- 1:1 Texting
- Social Messaging
- Webchat
- Secure Messaging Channel
- Team Chat
- Mass Texting
- Team Collaboration
- Messaging
- Team Collaboration
- Templates
- Landline Texting
- Review Requests
Use Cases
- Healthcare Industry: Utilise SMS messages to manage patient experience for cancellations, birthdays, and appointment reminders. Utilise Birdeye Messaging to handle any incoming questions via text and social media.
- Real Estate Industry: Engage with your customers via text, which is the medium they prefer. Send SMS to receive alerts about new listings, open houses, or staging advice. Make your letter more interesting by using images or documents, such as MLS listings.
- Retail Industry: Text messaging is the preferred method of communication for your clients, so use it. From a single inbox, reply to all incoming communications, including text, social media, and voicemail.
Pricing
Birdeye offers pricing options tailored to your business needs. Starting at $299 per month for a single location, the overall cost of Birdeye depends on the specific products you choose and the number of locations you have.
The Standard Plan at $299 per month to access features such as listings management, review monitoring, and campaign management. The Professional Plan, available for $399 per month, to enjoy additional benefits like interactions tracking alongside listings, reviews, and campaigns.
- Standard Plan: $299 per month for listings, reviews & campaigns.
- Professional Plan: $399 per month for listings, reviews, campaigns & interactions.
- Premium Plan: Custom quotes only; includes surveys, ticketing, insights & benchmarking.
For advanced functionality, Birdeye offers a Premium Plan with custom quotes. This plan includes comprehensive features such as surveys, ticketing, insights, and benchmarking to provide in-depth customer feedback and analysis.
Notable Customers
American Family Insurance, PNC Bank, Sport Clips, O'Reilly Auto Parts, Buffalo Wild Wings
3. Klaviyo
Klaviyo is a leading two-way text messaging software designed specifically for ecommerce growth and customer retention. Whether businesses are transitioning from another SMS service or venturing into text marketing for the first time, Klaviyo offers a comprehensive solution to maximize the value of their marketing efforts.
As a unified customer platform, Klaviyo empowers online brands with full control over their consumer data and interactions. This ownership enables businesses to transform simple transactions into lasting, scalable relationships with their customers. With Klaviyo's powerful capabilities, brands can seamlessly merge unlimited customer data with over 250 native integrations, enabling the automation of personalized email and SMS communications that truly resonate with their audience. It is one of the best two-way sms softwares in the US in 2024.
Features
- SMS Campaign Automation
- SMS Conversations
- Automation Flow
- Segmentation
- Personalized messaging
- Real-time conversations
- Pre-built automations
- Dynamic text blocks
- SMS Marketing Reports
Use Cases
- E-commerce Industry: Klaviyo SMS for e-commerce businesses through personalized communication. Tailored product recommendations are sent based on browsing history and purchase behavior. Klaviyo enables behavior-triggered messages like abandoned cart reminders.
- Hospitality Industry: In hotels and resorts, Klaviyo enhances visitor experiences and promotes loyalty. Pre-arrival communications include information on check-in procedures, nearby attractions, and customised room choices. Targeted communications during the stay offer upgrades, spa promos, and restaurant suggestions.
- Health and Wellness Industry: The health and wellness sector benefits from personalised communication made possible by Klaviyo. Fitness facilities may automatically offer customers recommendations, reminders, and dietary guidance based on their objectives and interests. Specific consumer categories are targeted for the promotion of new services, class schedules, and special events through Klaviyo's segmentation and automation tools.
Pricing
- Email and SMS: Expand the reach of your marketing efforts with Klaviyo's combined email and SMS solutions. Starting at just $60 per month, you can leverage the power of both channels to engage with your customers effectively. This plan includes monthly SMS/MMS credits, caters to 1,001 to 1,500 contacts, allows for 15,000 monthly email sends, and even offers mobile push notifications (free beta). Additionally, it covers applicable SMS carrier fees and provides access to email and chat support.
- Email: Enhance your email marketing strategy with Klaviyo's user-friendly email solution, starting at $45 per month. This plan enables you to personalize your emails at scale and take your campaigns to the next level. It supports 1,001 to 1,500 contacts, facilitates 15,000 monthly email sends, and includes mobile push notifications (free beta). Moreover, it grants you 150 free monthly SMS/MMS credits, covers applicable SMS carrier fees, and ensures access to email and chat support.
- Free: Ideal for those starting out or wanting to explore the Klaviyo customer platform, the Free plan offers a great entry point at $0 per month. While there is a contact limit, it allows for 500 monthly email sends and includes mobile push notifications (free beta). You'll also receive 150 free monthly SMS/MMS credits, with applicable SMS carrier fees covered. Email support is available for the first 60 days, enabling you to make the most of your initial experience.
Notable Customers
ColourPop, Chubbies, Huckberry, Native, Brooklinen, and Untuckit
4. Text Request
Text Request is a leading business texting platform offering a comprehensive suite of tools for messaging and more. Designed to move businesses forward and facilitate seamless connections, it provides diverse text messaging features to cater to various communication needs. Whether you're a sole proprietor or a large organization, Text Request scales with you, empowering effortless customer engagement and cutting through the noise.
With plug-and-play messaging solutions, Text Request helps businesses ignite customer engagement by streamlining communication. From handling a few conversations to managing millions of messages, the platform adapts to your needs. With custom solutions available through their API, businesses can tailor the platform to their specific requirements, whether it's sending time-sensitive updates, addressing customer queries, or enhancing team collaboration. Text Request enables businesses to harness the power of text messaging, driving customer satisfaction and overall business success.
Features
- SMS Chat
- Mass Texting
- API and Integrations
- Message Templates
- Message Scheduling
- Reporting
- Landline and VOIP Texting
- Message Templates
- Message Delivery Status
- Auto responses
- Message Tags
- Peer to Peer Texting
- Multiple Dashboards
- Custom Fields
Use Cases
- Healthcare Industry: TextRequest messaging enhances communication between healthcare providers and patients. Clinics can send appointment reminders, allowing patients to easily confirm or reschedule via text. Medical professionals can provide post-care instructions, medication reminders, and follow-up information.
- E-commerce Industry: TextRequest messaging helps engage customers and drive sales. Online retailers can send personalized order confirmations, shipping updates, and delivery notifications. Text messaging offers exclusive promotions, discount codes, and special offers, boosting customer loyalty.
- Hospitality Industry: TextRequest messaging enhances guest experiences and streamlines operations. Hotels can send pre-arrival messages with check-in details, room upgrades, and amenities information. During a guest's stay, text messaging handles service requests like housekeeping and room service orders. Feedback collection ensures guest satisfaction and prompt resolution of concerns.
Pricing
Text Request offers different pricing tiers to accommodate varying business needs. The Basic plan starts at $59 per month and includes 1,000 texts with an additional cost of $0.05 per extra text. It provides essential features such as 2-Way Texting, Mass Texting Service, Payments, Message Templates, Unlimited Users, Unlimited Contacts, and 10 DLC Verified Sending.
For more advanced functionality, the Starter plan is available at $139 per month, offering 2,500 included texts and a lower additional text rate of $0.04. This plan includes all Basic features and adds features like Scheduled Messages, Location Requests, Unlimited Keywords, SMS Chat, Chrome Extension, and 3rd Party Integrations.
Businesses with higher demands can opt for the Corporate plan at $279 per month, which includes 6,500 texts and a reduced additional text rate of $0.03. In addition to all the features of the Starter plan, it provides Custom Merge and 5 Dashboards (Text Lines) for efficient management.
The Enterprise plan, priced at $549 per month, caters to large-scale operations with 20,000 included texts and a further reduced additional text rate of $0.02. It encompasses all the Corporate plan features, along with API Access and 10 Dashboards (Text Lines) for comprehensive control and integration capabilities.
Notable Customers
Honda, Verizon, H&R Block, Berkshire Hathaway, HomeServices, State Farm
5. SimpleTexting
SimpleTexting is a versatile messaging software that empowers businesses to create seamless two-way communication with their customers, saving time and driving sales. With its user-friendly interface and robust features, SimpleTexting enables businesses to send and receive text messages with ease, fostering a frustration-free experience for customers. It is one of the best two-way text messaging softwares for businesses in the US in 2024.
Trusted by both Fortune 500 companies and small businesses, SimpleTexting provides a comprehensive solution for SMS communication. From customer service to group messaging, employee surveys, automated campaigns, and more, the platform offers a range of features to suit various business needs. With flexible pricing plans and a mobile app available for iOS and Android, SimpleTexting empowers businesses of all sizes to start and scale their SMS efforts effectively.
Features
- Two-Way Text Messaging
- Text-to-Vote
- Autoresponders
- Scheduled Texts
- Keywords
- Text-to-Win
- Data Collection
- AI AssistNEW!
- Text-to-Join
- BCC Text Messaging
Use Cases
- Healthcare Industry: Utilize text messaging in the healthcare industry for appointment reminders, reducing no-show rates and improving scheduling efficiency. Communicate critical updates and test results to patients via text messaging, ensuring timely access to important information.
- Retail Industry: Engage customers in the retail sector through text messaging by sending promotional offers, discounts, and exclusive deals. Provide order status updates and delivery notifications via text messaging, keeping customers informed in real-time.
- Education Industry: Facilitate communication in the education sector using text messaging. Send important announcements, such as school closures, exam schedules, and event reminders, to students and parents. Use text messaging to send assignment reminders, deadline notifications, and academic updates to students, promoting better organization and time management.
Pricing
1. 500 Credits
For only $29.00, users can enjoy 500 outgoing text messages with SimpleTexting. This plan includes unlimited free keywords, allowing businesses to create custom keywords for easy subscriber opt-ins. With free incoming messages and unlimited chat, email, and phone support, users can receive and respond to customer inquiries effortlessly. The plan also offers the convenience of rollover credits, ensuring unused credits carry over to the next billing cycle.
2. 1,000 Credits
With the 1,000 credits plan, priced at $49.00, users can send up to 1,000 outgoing text messages. Similar to the previous plan, this option includes unlimited free keywords and free incoming messages. Users also have access to unlimited chat, email, and phone support for any assistance they may require. Rollover credits are provided, allowing users to retain unused credits for future use.
3. 2,000 Credits
SimpleTexting offers the 2,000 credits plan for $79.00, enabling users to send 2,000 outgoing text messages. This plan encompasses the same features as the previous plans, such as unlimited free keywords, free incoming messages, and unlimited chat, email, and phone support. Rollover credits are also included, ensuring that users have flexibility in their messaging usage.
4. 3,000 Credits
At a price of $109.00, the 3,000 credits plan provides users with the capability to send up to 3,000 outgoing text messages. Users can benefit from unlimited free keywords, free incoming messages, and unlimited chat, email, and phone support. Rollover credits are available as well, allowing users to make the most of their messaging resources.
5. 7,500 Credits
The 7,500 credits plan is priced at $229.00 and offers 7,500 outgoing text messages. In addition to the features provided in the previous plans, users of this plan enjoy the benefit of free unlimited keywords, allowing for a more expansive messaging strategy. With free incoming messages and unlimited support, users can effectively manage their communication needs. Rollover credits are also included for added convenience.
6. Enterprise
For businesses with higher messaging requirements, SimpleTexting offers the Enterprise plan, which provides 50,000+ messages per month. This plan offers all the benefits of a regular account, including unlimited free keywords, free incoming messages, and unlimited support. Additionally, users on the Enterprise plan enjoy the services of a dedicated account representative, the option of a unique SMS short code, and unlimited users with permissions.
Notable Customers
Uber, The Salvation Army, NBCUniversal, Shake Shack, Harvard University
6. Doctible
Doctible is a healthcare SaaS platform that specializes in patient engagement and automating back-office workflow, offering valuable solutions for practices and health systems seeking growth. With a focus on enhancing the patient experience, Doctible provides innovative tools and features like two-way text messaging that streamline administrative tasks, optimize communication, and foster meaningful interactions.
By leveraging advanced technology, Doctible empowers healthcare providers to efficiently manage their operations while delivering exceptional care to their patients.
Features
- Secure and HIPAA-Compliant
- Landline Texting
- Group Messaging
- Appointment Scheduling
- Smart Messaging
- Smart Scheduler
Use Cases
- Healthcare industry: Doctible messaging streamlines communication by sending automated text messages to patients. It helps healthcare providers send appointment reminders, important instructions, and notifications about any changes in scheduled appointments.
- Fitness and wellness industry: Doctible messaging offers personalized text messages to clients. Fitness centers and wellness studios can notify clients of class schedules, send workout reminders, and provide motivational messages. Two-way text messaging softwares allows clients to confirm attendance, inquire about availability, and seek additional information.
- Dental practices: Doctible messaging for appointment confirmations and post-treatment follow-ups. Dental offices can automate text messages to remind patients of appointments and allow them to confirm or reschedule through the platform. After treatments, dentists can send follow-up messages to check on patients' recovery and provide post-care instructions.
Notable Customers
Sona Dermatology & MedSpa, Imagen Dental Partners, Southern California Eye Physicians, California Center for Refractive Surgery
7. Textline
Textline is a cutting-edge business texting software designed specifically for teams. It offers the highest level of security and is ideal for two-way SMS software for businesses in the US for modern customer support, sales, and logistics teams. With Textline, businesses can bring a personal touch to their interactions by leveraging a fast, friendly, and convenient business SMS channel.
This platform enables seamless two-way communication, allowing teams to foster stronger customer relationships and provide exceptional support. Textline prides itself on being the most secure business text messaging solution, ensuring the confidentiality and privacy of all conversations.
Features
- Conversation Management
- Filter and Sorting Options
- Internal Communication with Whispers
- Auto-reply
- SMS templates
- Text-enabling
- Compliance guidance
Use Cases
- Healthcare Industry: Textline messaging improves patient communication and appointment management in healthcare. It enables clinics and hospitals to send appointment reminders, share test results, and provide healthcare information. Patients can reach out for non-urgent inquiries or schedule follow-up appointments.
- Retail Industry: Textline messaging supports customer support and sales in retail. Customers can inquire about product availability, seek assistance, or ask questions. Retailers provide prompt responses and personalized support, along with sending promotional offers and updates on new arrivals.
- Real Estate Industry: Textline messaging facilitates communication among real estate agents, property managers, and clients. Agents share property information, schedule viewings, and provide updates on listings. It also serves for open house reminders and property status updates.
Pricing
1. Basic Plan: $35 per user, per month
- Includes 1 user
- 1 local or toll-free phone number
- 500 outgoing messages per month
- Unlimited incoming messages
2. Plus Plan: $45 per user, per month
- Includes 1 user
- 1 local or toll-free phone number
- 1,000 outgoing messages per month
- Unlimited incoming messages
- API access
- Custom branding
3. Pro Plan: Custom pricing
- Designed for teams with more advanced needs
- Offers features such as multiple phone numbers, high message volume, priority support, and more
- Pricing is tailored to specific requirements and can be discussed with the Textline team
Notable Customers
Shopify, Lyft, Warby Parker, Harry's, Instacart
8. TextMagic
TextMagic Messaging Software is widely recognized as a leading provider of user-friendly 2 way text message marketing software that significantly enhances customer experiences and streamlines communication processes for businesses across the US and the globe since 2001. With an extensive track record of over 20 years in the industry, TextMagic has established itself as a trusted solution for organizations in the USA, UK, Canada, and Australia. It is one of the best two-way text messaging softwares in the US in 2024.
The company's robust two-way SMS software empowers businesses to effortlessly send a variety of messages, including notifications, alerts, reminders, confirmations, and impactful SMS marketing campaigns, ensuring effective engagement with their target audience anytime and from anywhere. With a remarkable monthly volume of 15.2 million text messages and an exceptional average delivery rate of 98.4%, TextMagic ensures reliable and efficient communication that surpasses industry standards.
Features
- Enterprise SMS Solutions
- Secure Text Messaging
- Incoming Messages Automation
- Two-Way SMS Chats
- SMS Chat Panel
- Chat History
- Integration
- SMS Surveys for Collecting Feedback
- Two-Factor Authentication (2FA) SMS
- SMS API Gateway
- SMS Marketing Campaigns
Use cases
- Healthcare Industry: Utilize TextMagic messaging in healthcare for appointment reminders and notifications, reducing no-show rates. Ensure secure communication between healthcare providers while adhering to privacy regulations.
- Retail Industry: Increase customer engagement and drive sales by sending promotional offers and discount codes via TextMagic messaging. Integrate with e-commerce platforms for automated order notifications and shipping updates, enhancing the post-purchase experience.
- Education Industry: Use TextMagic messaging in education to send important announcements and updates to students, faculty, and staff members. Ensure timely delivery of information. Send emergency notifications during crises or unforeseen events. Teachers can send reminders and assignments to promote better engagement and organization in the classroom.
Pricing
TextMagic pricing starts at $0.04 per message. Businesses will typically spend anywhere between $20 to $1,000, making it one of the most expensive two-way SMS software on the market today.
Conclusion
In conclusion, the year 2023 brings an array of exceptional two-way text messaging software options for businesses. These platforms offer powerful features and functionalities that enable effective communication and engagement with customers, clients, and team members. With the ability to send and receive text messages, businesses can leverage these software solutions to enhance customer satisfaction, streamline internal operations, and drive meaningful interactions.
As businesses continue to embrace the power of two-way text messaging softwares, it is important to carefully evaluate the available two-way text messaging software options and choose a solution that aligns with specific needs and objectives. Whether it's for marketing campaigns, customer support, or internal communication, the right two-way text messaging software can revolutionize how businesses connect and engage with their target audience.
How is App0 the Best 2 Way Texting Software for Businesses in the US in 2024?
In the coming years, messaging will be the primary channel for customer engagement and businesses will be expected to adapt to this new reality. App0’s vision is to be the platform for creating messaging based user experiences.
App0 is an AI-powered customer messaging platform that combines client facing apps, industry solutions and data. It enables businesses to convert every text notification into 2-way text conversations and helps in completing business processes in marketing, customer service, client onboarding or in completing specific workflows to collect documents, confirm payments, schedule appointments, get consent & approvals, conduct surveys over SMS with encrypted payment links or with a simple response from customers.
App0 has solution components for both use cases:
- Client Facing EasyApps over mobile messaging channels
- Low Code Flows created and managed by business owners
App0's unique proposition is that
- App0's platform approach allows enterprises to market to developers of all skill levels - Low/No code for business owners - SDKs for Pro code developers
- App0 makes it easy and quick to develop industry-specific experiences with pre-built integrations, flows and data models
Sign up with App0 now to power your customer messaging with the best two-way text messaging software available in the market.
Two-Way Text Messaging Software: FAQs
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